Barnum's Animal Cracker Critters Set Free In New Box Design
After years of confinement behind bars, the circus animal mascots on Barnum's Animal Crackers box now roam free. Here are our suggestions on where to see wild animals in real life.
According to a report by The Washington Post, PETA had a hand in convincing Nabisco to redesign their Barnum's Animal Crackers Box to feature animals roaming wild and free instead of in circus cages.
The original packaging depicted images of what some people believe to be a bygone era of mistreatment of animals by traveling circuses. The Ringling Brothers faced public scrutiny in 2016 for their continued use of elephants during shows and ultimately ended their act altogether in 2017. PETA cites this as evidence of a nationwide push for more humane treatment of animals. According to NPR on the end of the circus, "The Feld family bought Ringling in 1967... The Felds say their existing animals — lions, tigers, camels, donkeys, alpacas, kangaroos and llamas — will go to suitable homes."
Getty / Michael Ochs Archives, FotoWare fotostation
LOS ANGELES,CALIFORNIA - OCTOBER 15, 1957: A couple pose with an elephant at the Ringling Bros. and Barnum & Bailey Circus.
According to ABC News, Nabisco has changed the package design before, but only for limited editions. "In 1995, it offered an endangered species collection that raised money for the World Wildlife Fund. In 1997, it offered a zoo collection that raised money for the American Zoo and Aquarium Association. And in 2010, it worked with designer Lilly Pulitzer on a pastel-colored box that raised money for tiger conservation."
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If you are an animal lover who wants to enjoy wild creatures in their natural habitat, there are many humane and ethical opportunities around the world. Here are a few of our best suggestions:
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